Question #1:
Does Reputation Builder syndicate or automatically publish reviews to social media or other major review sites?
Answer #1:
Reputation Builder does not syndicate reviews to third party sites for the simple reason of it likely being counted as “duplicate content”.
Google defines “duplicate content” as:
“Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar.”
This is especially important since Reputation Builder uses a proprietary method to dynamically display reviews on your website as “original content of your website” that will be indexed by search engines as content on your site. In addition the reviews are using the schema.org review format.
Question #2:
Can Reputation Builder pull existing reviews from Google or Facebook to be displayed on my website?
Answer #2:
If you add a site as an Online Review Link in your location, and it's able to have reviews displayed, then you are able to display existing reviews on your website, using the Review Widget. However, these reviews won't be marked up with schema, as they're already marked up by the site they were originally left on, and would then be considered duplicate content.
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