When you view the results for your campaign on the rankings page, above the chart you will see a drop-down where you can switch between different ranking sections to see where exactly the business may be ranking on a Google search result page. You can choose between Google Organic, Google Local Pack, Google Local Finder, and Google Maps.
- Google Organic are listings on the search result pages that are listed due to their relevance to the search term.
- Google Local Pack is the small pack of businesses listed just before organic results when you do a Google search. These are typically businesses located in the area where the search is being done.
- Google Local Finder are the results you see when you click on “more places” under the local pack results.
- Google Maps results are simply results you see when you select "Maps" underneath the search bar.